copywriting Archives

7 Steps to Make Blogging Fast, Easy, and Fun

7 Steps to Make Blogging Fast, Easy, and Fun Do you 😍love to blog or write content for your business? If you’re like most business owners, probably not. 😢 You know getting information out there should help your business, but doing it? Well, you can probably find...

Brand Voice: Why Tone Is Often Overlooked and Critical in Brand Voice

Articles, Copywriting, Voice

Brand Voice: Why Tone Is Often Overlooked and Critical in Brand Voice Words, tone, and cadence are all components of a great brand voice. This article is going to focus on the role tone plays in a brand voice. Tone is essential to creating a consistent and strong...

Three Things to Consider With Brand Voice and Word Choice

Articles

Three Things to Consider With Brand Voice and Word Choice “No matter what anybody tells you, words and ideas can change the world.” John Keating, Dead Poets Society Think about one of your favorite brands for a minute. Now, think about a piece of your favorite content...

Understanding the top 3 things to demystify your brand voice

Articles, Copywriting, Voice

Understanding the top 3 things to demystify your brand voice I was absolutely wrong about brand voice. And I’m so glad I was. Hi! I’m Penny and I struggled with finding my writing voice. I did the whole “write like you’re talking to a friend” thing. I even suggested...